Under the slogan “From Scientific Research to Industrial Application,” Prof. Nasser El-Gizawy, President of Benha University, announced the launch of the “Jusoor” platform, developed by Bedaya Company for marketing the university’s services.

The platform aims to strengthen communication between researchers and industrial as well as investment institutions, and to transform outstanding research outputs into industrial applications and economic projects that support sustainable development and help achieve Egypt’s Vision 2030.

The platform serves as a comprehensive digital window for showcasing scientific research, innovations, patents, and applicable prototypes ready for investment. It enables companies and investors to discover the technological solutions developed by the university and to communicate directly with researchers in order to adopt these outputs and develop them commercially.

In this context, Prof. Nasser El-Gizawy affirmed that the launch of the “Jusoor” platform represents a strategic step toward maximizing the economic and societal impact of scientific research. He noted that the university seeks to build an integrated innovation ecosystem that connects academic knowledge with the needs of the labor market and the industrial sector.

The University President added that the platform embodies the university’s vision of moving from knowledge production to employing that knowledge in the service of society and development. He explained that many research outputs produced by the university’s scholars hold promising opportunities for industrial application and investment, and that “Jusoor” will accelerate the delivery of these innovations to industry partners and investors.

Prof. El-Gizawy also pointed out that the university places great emphasis on supporting researchers and innovators and on fostering a culture of entrepreneurship and technology transfer. He confirmed that the platform will provide an effective mechanism for marketing innovations and linking them to the real challenges facing various productive sectors.

Prof. Gehan Abdelhady, Vice President for Postgraduate Studies and Research, clarified that the “Jusoor” platform represents an important addition to the university’s efforts to document cooperation with industry and production institutions. She noted that the platform will contribute to building sustainable partnerships that achieve mutual benefit between the university and the industrial sector by offering innovative scientific solutions to developmental challenges.

She further stressed that the platform will allow industrial companies to present their needs and technical and research problems, thereby directing researchers’ efforts toward providing practical, applicable solutions and enhancing the university’s role as a scientific house of expertise supporting economic and societal development.

Prof. Ayman Samir, Advisor to the University President for Innovation Affairs, stated that “Jusoor” is a specialized platform for technology transfer and marketing. It brings together promising innovations and research along with parties interested in investing in them in one place, facilitating the building of bridges of cooperation between researchers, entrepreneurs, and investors.He added that the platform will help increase opportunities to convert research results into value-added products and services, raise the rate of utilization of scientific knowledge in supporting the national economy, and enhance the competitiveness of Egyptian industry.

The platform is set to include an up-to-date database of research and innovation projects across various disciplines, thereby strengthening opportunities for joint cooperation between the university and the business sector, and affirming Benha University’s role as one of the leading universities in supporting innovation, technology transfer, and community service.

Platform link:
https://jusoor.bu.edu.eg

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